How to Use Hashtags Properly

 

While it’s clear that hashtags are potent in optimizing your brand’s potential exposure in social media, it will be most effective if well-planned and used with intent.

So, take note of these best practices for hashtagging and get more reach and impression for your content:

  1.  The best hashtags are short and easy to remember. Don’t use too many words in one hashtag.

  2.  Use relevant and specific hashtags so it’s easier to find and will likely be used by others, thus, instant promotion.

  3.  Check if your account is public. Otherwise, the hashtagged content you publish won’t be seen by any non-followers.

  4.  Limit the number of hashtags you use for each post. More looks spammy.

By the way, each channel promotes a maximum number of hashtags for better performance.

✔️   Twitter : 1-2
✔️   LinkedIn : 1-2
✔️   Facebook : 1-2
✔️   Instagram : 5-10
✔️   YouTube : 2-3
✔️   Pinterest : 2-5

(Numbers source: Hootsuite)

Share this story!

More Posts You May Find Interesting