SEO Trends for 2021
As we all know, when people want to find a product or service the first instinct is to go to the internet for it.
And with the pandemic, consumers have been spending more time online for work, entertainment, and shopping.
There is no doubt that the competition for search ranking is much higher than ever, i.e. being on the first 5 items or page 1 of the search results.
Most popular search engines in the world right now.*
1. Google
2. YouTube
3. Amazon
4. Facebook
5. Microsoft Bing
6. Baidu
7. Yandex
Thus, having the right quality content published in your website and social channels should be at the top of your list this year.
Related Post: Content Marketing Trends in 2021
Also, know these 5 major SEO trends** that will shape our digital marketing efforts.
Mobile-first (Google considers the mobile version as the main version of your website)
Voice search
Video SEO (especially on YouTube)
Google to prioritize Search Intent (Informational, Transactional, Commercial, Navigational)
Google’s AI algorithm, RankBrain
Search plays a major role in the modern consumer’s product or service research, shopping, and online buying decision.
It is therefore paramount in your digital marketing efforts to be SEO proficient and effective to meet today’s market landscape.
Get the right tools and tactics for to drive your SEO efforts to fruition.
Watch out for my next post. For now, I hope this helps.
If you have any question, feel free to comment below or send me a message HERE.
::::: Nina
* Source: Search Engine Journal
** Source: Backlinko